You don’t need another
consultant with a deck.
You need someone who builds it with you.

Apply for consulting → Start with the audit first

⟡ Limited availability — maximum 3 active clients at any time. Apply early to secure a slot.

Traditional consulting

SellMeWell consulting

Hands you a strategy document and moves on to the next client

Stays in the engagement until the system is built and running

Teaches frameworks from books and courses, not from lived deals

Built on 15+ years of real B2B sales in infrastructure, energy, and telecoms across LATAM

Generic best practices that weren’t designed for your market or buyer

Everything built around your ICP, your product, your deal size, and your market

Measured by deliverables — reports, decks, workshops attended

Measured by outcomes — pipeline growth, close rate, forecast accuracy

Creates dependency — you need the consultant to keep things moving

Goal is independence — your team owns and operates the system after the engagement

You’ve never had a formal sales system

Revenue has come from relationships, referrals, and one or two strong individuals. You’ve grown — but the process doesn’t scale because it never existed on paper in the first place.

Your system exists but is broken in more than one place

You’ve had an audit. You know what’s wrong. But the fixes are interconnected — patching one thing without rebuilding the architecture underneath means the problem resurfaces in three months.

You’re building a sales team and need to get it right from the start

Hiring reps before the system exists is expensive. They ramp slowly, develop inconsistent habits, and when they leave they take their personal process with them. Build the system first. Hire into it.

You’re entering a new market or launching a new product line

A new market means a new ICP, new objections, new buying criteria, and a new outreach approach. The system that worked in your current market probably won’t work here — and finding that out after six months of failed pipeline is expensive.

Revenue is inconsistent and you can’t explain why

Good months followed by bad months with no clear reason. You can’t predict which deals will close or when. You’re reacting to results instead of managing a process — because the process isn’t defined clearly enough to manage.

You know what to build — you just need someone to build it with you

You’ve read the books, you understand the theory, you’ve tried implementing pieces of it. What you’re missing is someone with the experience to put it all together in a way that actually works for your specific business — and hold you accountable to the implementation.

What we build

Seven components. One complete revenue system.

Every component is built for your business specifically — not adapted from a template designed for a SaaS company in a different market.

Apply for consulting →

Phase 1

Diagnose and Define

Weeks 1–3

We start with a full diagnostic of your current state — pipeline, ICP, outreach, CRM, messaging. Then we define the system we’re going to build: what it looks like, in what order we build it, and how we’ll measure success at each stage. You know exactly where we’re going before we start building.

Phase 2

Build and Implement

Weeks 4–16

We build each component of the system in sequence — pipeline architecture, outbound engine, qualification framework, playbooks, CRM configuration, and revenue dashboard. Weekly working sessions. Async support between calls. Each component gets tested in the real pipeline before we move to the next one. Nothing sits in a document that your team isn’t actually using.

Phase 3

Stabilise and Hand Off

Weeks 17–24

The system is running. Now we make sure it runs without me. Training is reinforced, playbooks are finalised, managers are equipped to run pipeline reviews independently, and we do a full handoff so your team owns every piece of the system. The engagement ends when your team doesn’t need me on every call — not when the calendar says so.

“Working with SellMeWell completely transformed how we run our commercial operation. We went from a team of two people closing deals on intuition to a documented system that three reps can run consistently. Qualified pipeline was up 3× inside 90 days.”

— CEO, B2B Infrastructure Company, Lima *(replace with real client name before launch)*

“We’d tried to build a sales process internally for two years. Every time we made progress, someone left and the knowledge walked out with them. SellMeWell built something that lives in the company — not in any one person’s head. That was the change we needed.”

— Founder, B2B Technology Company, LATAM *(replace with real client name before launch)*

Why is there a maximum of 3 clients at one time?

Because this is not a group programme or a course. Each engagement gets full attention — real working sessions, real async support, real involvement in live deals. That level of depth isn’t possible across more than 3 active clients simultaneously. The limit is a quality decision, not a marketing one.

Do I need to have already done the audit before consulting?

Not necessarily. Consulting starts with a diagnostic phase that covers similar ground. However, if you’ve already done the audit, we skip the diagnostic and move straight into building — which saves time and means you see results faster. The audit is also a lower-commitment entry point if you’re not yet certain consulting is the right fit.

How much of our time does this actually take each week?

One 60-minute working session per week plus whatever async communication comes up — typically 30–60 minutes. For the founder or revenue leader involved, expect 2–3 hours per week. For the broader team, time requirements vary by phase — more in early implementation, less once the system is running. We are deliberate about your time because we know you are running a business while this happens.

We sell a complex technical product in a niche market — will this still apply?

Yes — and complex, niche markets are the environment this work was built for. The methodology comes from 15 years of selling across infrastructure, energy, mining, and telecoms in LATAM — long cycles, technical buyers, procurement committees, multi-stakeholder decisions. The more complex the sale, the more a well-designed system creates competitive advantage because most competitors are still improvising.

What happens if we’re not a good fit after the strategy call?

We’ll tell you — and we’ll tell you why, and what we think would be a better fit for your current situation. There’s no pressure to move forward if the engagement isn’t the right thing for where you are right now. Some clients are better served by the audit first, some by the training programme, and some by coming back in six months when the business is at a different stage.

What does support look like after the engagement ends?

Most clients have everything they need to operate independently at the end of the engagement — that’s the point of the handoff phase. For clients who want ongoing accountability or support as the business scales, we offer a lighter monthly retainer that covers one strategy session per month and async access. This is optional and not pushed — the goal is always your independence.

Is consulting available in Spanish?

Yes. All sessions, all written deliverables, and all async communication can be in Spanish or English — your preference. We work with companies across LATAM and the language is never a barrier.

Apply for consulting → Start with the audit first

Subscribe to The Closer →